Loveday Ryder
Chief Executive | DVSA
Loveday Ryder, an experienced professional in engineering, process improvement, and program management, serves as the CEO of the Driver Vehicle Standards Agency (DVSA). With a focus on digital services and a dedication to promoting safe driving practices and vehicle safety, Loveday oversees operations, digital services, people and communication, finance and corporate services, as well as policy, strategy, planning, and performance. Her leadership ensures lifelong, safe driving experiences for all.
Shaun Helman
Chief Scientist: Behavioural Sciences | TRL
Shaun is TRL’s Chief Scientist for Behavioural Sciences, with nearly two decades of experience in road safety, human-technology integration, and vulnerable road user safety. He has delivered impactful projects that influence government policy, written over 120 articles and reports, and presented at national and international conferences. Shaun also represents TRL at the Parliamentary Advisory Council for Transport Safety, reviews scientific journals and grant bodies, and is a Trustee of the Road Safety Trust.
Carly Brookfield
Chief executive | DIA
Carly, our CEO, has 20+ years of experience in developing organizations across multiple sectors in senior roles. With a marketing and communications background, she focuses on developing services, representing members, lobbying for driver education and road safety matters, and advising on marketing and communication. Carly advises on and delivers key road safety projects and serves on boards and steering groups, including the National Associations Strategic Partnership and the Department for Transport’s Road Safety Delivery Group.
Tom Chedham
Business Development Manager | Candio
Tom Chedham is an experienced Business Development Manager at Candio, focused on recruiting and partnering with new clients to increase their recurring revenue through white-label digital services. With years of experience in the telecommunications industry, Tom is skilled in sales, contact centers, account management, and SaaS. He is a strong business development professional committed to helping end-users make the most of their digital services.
Kevin Martin
Head of Training and Development | DIA
Kevin plays a vital role in our organisation as he oversees the organisation of our training workshops and events. Additionally, he supports the development of DIA Academy and is responsible for answering all your training-related queries. With his strong organisational and communication skills, Kevin ensures that our members receive the best possible training and support.
Howard Redwood
Head of road safety | Driving Instructors Association
Howard is an experienced ADI with 19 years of experience covering various sectors, including transport and fleet, as well as the provisional car and motorcycle industries. His extensive knowledge of road safety is highly valuable in his role on the DIA Helpdesk, where he provides expert advice and support to our members. With his strong communication skills and attention to detail, Howard ensures that our members receive the best possible guidance and assistance.
More speaker information to be revealed shortly
Baroness Vere of Norbiton
Parliamentary Under Secretary of State | DfT
As keynote speaker, Baroness Vere will share with us wider developments to road safety strategy, and other key projects the Department is engaged in to improve our roads and wider transport infrastructure. She’ll also take questions from delegates.
Baroness Vere has responsibility for:
- Roads (including Highways England)
- Motoring agencies (DVSA, DVLA, VCA)
- Buses and taxis
- Light rail (including tram, underground and metro systems)
- Devolution (including union connectivity and London transport)
Carly Brookfield
Chief executive | Driving Instructors Association
Our CEO Carly has over 20 years experience in helping to develop organisations. A marketing and communications professional by background she has worked across a variety of sectors (including charity, financial services, medical, education and insurance) in a range of senior roles.
Andy Appleby
Business Operations Director | HE-MAN Dual Controls Ltd
San Harper
Mindfulness & Compassion Coach | Guild of Mindful Driver Trainers
San Harper has been an ADI for 18 years and is also a teacher of Mindfulness and Compassion. San has been delivering her best selling course Mindfulness & Compassion for Driver and Rider Trainers in association with the DIA with great success.
Nigel Robinson
National ADI Scheme Manager
Nigel Robinson became National ADI/Delegated Delivery Manager in January 2020. Nigel is responsible for the ADI scheme as well as supervision of Delegated/MOD/CPC Module 4 and module 3A external examiners/assessors.
Prior to this Nigel was the ADI Manager for North-West of England and Wales.
Nigel has had many roles within DVSA and is multi skilled in all disciplines of testing. During his 28-year career he been predominantly involved in all aspects of ADI including training ADI examiners. Nigel was also an ADI for 12 years.
His wealth of expertise and experience was key to the development and implementation of the ADI engagement call and Test Information Program, which supports the ADI industry.
Laura Great-Rex
Head of Enforcement Relationship Management
Laura Great-Rex became DVSA’s Head of Enforcement Relationship Management in September 2021, a new role created to further develop effective customer relationships to support the Enforcement strategy of enable, prevent and respond.
Laura has responsibility for the development and leadership of DVSA’s Earned Recognition (ER) scheme, the Remote Enforcement Office (REO), MOT approvals and the Strategic Traffic Management Office (STMO).
Previously Laura was Head of Enforcement Delivery, leading dispersed teams of Traffic, Vehicle and ADI Examiners. The team’s duties included mechanical roadworthiness checks, checks on driver’s hours, accreditation and monitoring of MOT stations, and qualifying tests for driving instructors, and supervision of Delegated and MOD Examiners.
With years of ADI experience Laura introduced the ADI engagement call and Test Information Program, to support the ADI industry and the recovery of ADI tests post pandemic.
James Stringer
Chief Operating Officer | Tacita
James Armstrong
Chief Executive Officer | Veygo
James was a Senior Manager at Deloitte Consulting and Senior Actuarial Manager at Lloyds Banking Group, before joining Admiral Group in 2014. James held the position of Chief Risk Officer until January 2022, when he moved over to Veygo, part of Admiral Pioneer as the new CEO to lead the mobility business.
